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Simple SEO Strategy To Get More Visitors To Your Site From Google
Did you
know that you can dramatically increase the number of visitors
that come to your site on a daily basis from Google? And it's
not constantly improving your position in Google search engine
result pages(SERPs) for your competitive keywords which can
take some time after working on your search engine marketing
campaigns.
I take this
example from Google because I've experienced it some time back
now. Apart concentrating on getting and maintaining a top 10
ranking in Google, there are lots of easy traffic sources that
you haven't exploited yet. We are still talking about search
engine traffic here.
What's that
strategy you ask? The answer might surprise you but it's a technique
that works and is pretty legitimate. It's not creating stand
alone or doorway pages with practically no content, overly optimized
with keywords and a link back to the homepage. Doorway pages
work but only if you know how to do it well. And this article
will talk a bit about this topic as well.
The strategy
is to search for overlooked keyword phrases which are not too
competitive and create effective doorway pages related to these
keyword phrases. These pages can be promoting a product for
instance.
Just by adding a few effective doorway pages, I managed to make
9 sales in just a few short weeks and earned $364.59.
Imagine
you come up with several keyword phrases that generate a few
monthly searches, you now have several pages. So each page targeting
a specific keyword phrase is worth traffic and not any type
of traffic but it will be targeted.
So if you
have one page which brings you only 1 visitor per day and you
have 50 pages, you can easily receive 50 visitors per day for
free. You see the potential now.
Keywords
that have about 1000 searches on Yahoo! Search Marketing previously
known as Overture at http://inventory.overture.com/d/searchinventory/suggestion
are valuable keywords with lower competition.
If you are
using Wordtracker at http://www.wordtracker.com,
a keyword with only 10 searches per day can get you a good ranking
and bring you traffic.
If you have
already a website which is generating traffic, you can dramatically
increase your numbers, simply by adding relevant doorway pages
targeting a specific keyword. These pages have content and have
your optimized navigation menu on it with their specific keyword
phrases. These pages are just an entry to your site nothing
more nothing less.
They should
not be overly optimized with keywords but they must have some
optimized content which is readable by your visitors and friendly
for the search engines as well.
If you have
a good website which is crawled by Google's robot called "Googlebot"
often, your new pages will get spidered and indexed fast and
will start bringing you small loads of targeted traffic.
But be careful when adding pages, don't go in a frenzy with
this and add hundreds or even thousands of pages all of a sudden.
For eg if your site has 50 pages already indexed in Google and
ranking well and you add 100 new pages at once, your indexed
pages might suffer a temporary drop in rankings. The key here
is to add pages on a regular basis say 1 or 2 pages daily until
you reach the total number of pages to be added.
Why not
capitalize on this free source of traffic? The key is to research
your keywords well first, work on your content and create these
pages afterwards.
Your website
will grow bigger and bigger with time and it will attract loads
of targeted traffic from multiple keyword phrases.
Good luck
and happy research and optimizing.
ABOUT
THE AUTHOR
Jean Lam is the author of the highly acclaimed eBook "Top Search
Engine Ranking Secrets in Google Revealed", a concise, step-by-step
guide to high search engine ranking for the beginner to intermediate
level webmaster - available now at http://www.top-ranking-strategies.com